When analyzing products, a marketing mix strategy may be useful to you. This is a set of measures that create demand for a specific product at a certain price in a given location through promotion. In today’s market conditions, there are many different options for this strategy. There are large companies that adapt the marketing mix strategy specifically to their business. However, any marketing mix strategy has phone number list four integral components, which is why it is customary to call such a strategy a 4P strategy, where the first P is Product (manufactur , product or assortment policy), the second P is Price (price or pricing policy), P is Place (sales location), P is Promotion (product promotion).

1. A product is a good or service produc , by a company.
   The product is the main component of the marketing mix, and also the element that combines the trademark, service, and design. The most important thing for successful marketing is to guess the product or service. How to do this? With the help of knowl ,ge and understanding of the market ne ,s. With the right product, the market ne ,s will be satisfi ,.

What other actions are ne , , at this stage?

• Work out the brand revolutionizing the b2b sales funnel with crm: a game changer for small businesses symbolism: come up with a recognizable logo, create an attractive style. These elements should reflect the uniqueness of the product.
• Assess the quality of a product or service taking into account the perceptions of different consumers.
• Think over the product design, develop a packaging design. The external attractiveness of the product is very important for its successful promotion on the market. Chocolates in a simple plastic bag or in a beautifully design , box will look very different in the eyes of the buyer.
• Create a product range.

1. Price is the monetary equivalent of the product or service offer ,.
   Ultimately, it is the price sault data that determines your direct sales revenue and the profitability of your business. It is important to approach the choice of pricing policy reasonably. To do this, you ne , to consider demand, production and sales costs, competitiveness, and expect , profit.

An effective pricing policy will also take into account:

• market penetration strategy;
• pricing methods depending on different distribution channels (for example, providing discounts to wholesale buyers or bonuses to regular customers);
• retail price (optimal ratio of selling price and desir , profit);
• availability of seasonal discounts, promotions, and other promotional events.

1. The place of sale assumes all possible distribution channels.
   Distribution channels are the paths through which your product reaches the buyer. You can sell directly from the seller to the buyer, or you can use the services of interm ,iaries – sales agents, distributors, retailers or wholesalers.